INDUSTRY SOLUTIONS
XTIFY OFFERS SOLUTIONS FOR YOUR INDUSTRY TO MEET THE UNIQUE NEEDS OF YOUR ORGANIZATION. IN ADDITION, XTIFY PROVIDES CUSTOM SOLUTIONS FOR MARKETERS TO HELP YOU INNOVATE QUICKLY AND MAKE THE MOST OF YOUR MOBILE INVESTMENT. MESSAGES CAN BE SENT BASED ON CUSTOMER SEGMENTS, LOCATION, AND APP USAGE HISTORY.
TRAVEL AND HOSPITALITY
DRIVE RESERVATIONS AND ENGAGEMENT
Xtify enables travel brands to send highly relevant messages directly to their customers' smartphones and tablets at the right time and in the right place. Travelers can be targeted with content before, during and after a trip.
EXAMPLE USE CASES
- Promote mobile app and web reservations
- Greet guests on day of arrival
- Drive ancillary service revenue on premise
- Deliver quality content relevant to traveler's location
- Send Passbook reservation confirmations
- Communicate last minute opportunities and offers
RELEVANT FEATURES
- Create cross-channel messages all in one place
- Schedule communications based on itineraries
- Trigger messages based on actual user location (geo-fences)
- Get detailed user and campaign performance reports
- Integrate with guest management / CRM systems via API
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
RETAIL / ECOMMERCE
DRIVE IN-APP COMMERCE AND CUSTOMERS TO STORE
Xtify enables traditional, online and mobile retailers to send highly relevant offers, product information and service alerts directly to their customers' smartphone and tablet applications - even when the app is closed.
EXAMPLE USE CASES
- Promote mobile app and web purchases
- Send order confirmations and shipment alerts directly via your app
- Communicate last minute offers and events of interest
- Drive-to-store based on actual user location (geo-fences)
- Deliver customer-specific offers using data from existing CRM
- Improve relevancy of messaging based on individual application usage behaviors
RELEVANT FEATURES
- Create cross-channel messages all in one place
- Schedule communications based on user timezone
- Trigger messages based on actual user location (geo-fences)
- Get detailed user and campaign performance reports
- Create and distribute Passbook coupons and offers
- Integrate with fulfillment management systems and CRM via API
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
CONSUMER PACKAGE GOODS
DRIVE CONSUMERS TO RETAILERS, DELIVER COUPONS,
KEEP APPS TOP-OF-MIND
Xtify helps CPG brands deliver highly relevant content and coupons directly to consumers' smartphones and tablets, at the right time and in the right place. Consumers can be targeted before, during and after purchase.
EXAMPLE USE CASES
- Target consumers with geo- and event-triggered offers
- Introduce new products and extensions
- Tell customers where to buy your products
- Promote usage of existing products
- Build buzz with branded, shareable content
- Create and distribute Passbook coupons and offers
- Send promotional content and videos
- Drive cross-channel engagement opportunities
RELEVANT FEATURES
- Agency / marketer-friendly configuration tools
- Hassle-free integration for iPhone, iPad, Android and BlackBerry
- Test messaging and imagery to audience subsets
- Trigger messages based on actual user location (geo-fences)
- Get detailed campaign performance reports
- Improve relevancy of messaging based on individual application usage behaviors
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
PUBLISHERS
INCREASE UTILIZATION AND REDUCE ABANDONMENT
Xtify provides content publishers with a reliable, high-performance push notification service plus the benefit of Xtify's sophisticated engagement and targeting tools.
EXAMPLE USE CASES
- Improve subscription rate and revenue with timely offers and content
- Deliver breaking and relevant news before competitors
- Create new advertising and sponsorship opportunities
- Create and distribute Passbook content and tune-in reminders
- Drive engagement and page views within applications on tablets
- Entice users with existing content delivered in new ways
RELEVANT FEATURES
- Send content based on user preferences, behaviors and subscription status
- Fit with existing segmentation schemes
- Create cross-device messages all in one place
- Schedule communications based on user timezone
- Trigger messages based on actual user location (geo-fences)
- Integrate with Subscription Management and CRM systems
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
GOVERNMENT, PUBLIC SERVICES AND UTILITIES
IMPROVE CUSTOMER SERVICE AND CITIZEN ENGAGEMENT
Xtify enables government agencies and utilities with smartphone and tablet applications to engage their constituencies with personalized service messages and community alerts. Role and permission management allows different agencies within the same jurisdiction to message the same user with agency-specific content.
EXAMPLE USE CASES
- Communicate directly with citizens through application channel
- Send neighborhood or location-specific content based on citizen's location
- Communicate last-minute service alerts and informational messages
- Promote mobile app and web engagement
RELEVANT FEATURES
- Create cross-device messages all in one place
- Integrate with existing communications infrastructure
- Trigger messages based on actual user location (geo-fences)
- Get detailed user and campaign performance reports
- Integrate with data warehouse systems via API
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
FINANCIAL SERVICES
UNDERSTAND YOUR COMMUNICATIONS OUTCOMES
Create a reliable communications channel for service alerts and promotional messages across multiple operating systems and form factors. For example, message customers with statement alerts, past due messages and delinquency status. Use Xtify's notification engine to enhance existing targeting with timing and geo-relevance.
EXAMPLE USE CASES
- Send customer-specific service alerts using push channel
- Create new partner and promotional opportunities using geo-fences
- Extend brand reach with mobile concierge recommendations
- Drive application engagement using application behavior triggers
- Create Passbook passes to promote partner offers
RELEVANT FEATURES
- Create cross-channel messages all in one place
- Use web-based campaign configuration and management
- Trigger messages based on actual user location
- Initiate campaigns from existing marketing systems and hubs via API
- Return user-level response data to CRM
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing marketing and/or agency teams and allow enterprises to leverage our expertise.
AGENCIES / APP DEVELOPERS
CREATE GREAT VALUE FOR YOUR MOBILE APPLICATION CLIENTS
Use Xtify for cross-channel notifications and messaging to create new opportunities for brand engagement, drive actions with more relevant messages, and increase application utilization using actual user behavior as triggers.
EXAMPLE USE CASES
- Highlight new application features and functions
- Promote special store and sponsored events using geo-triggers
- Create customer lifecycle campaigns
- Send messages to users who haven't opened app in 'x' days
- Message users directly even without email or SMS
RELEVANT FEATURES
- Create cross-channel messages all in one place
- Generate Passbook passes to support campaigns
- Schedule based on user timezone
- Trigger based on actual user location
- Real-time campaign reporting and analytics
HELP MANAGING THE MOBILE CHANNEL
- Xtify Managed Services offer a way to create and manage innovative marketing campaigns without losing focus on your existing operational capabilities. Xtify professionals complement your existing teams and allow agencies to leverage our expertise.