XTIFY PLATFORM
XTIFY HELPS MARKETERS DELIVER RELEVANT AND ACTIONABLE PUSH NOTIFICATIONS AND CONTENT TO DRIVE ENGAGEMENT AND MONETIZATION, KEEPING YOUR BRAND TOP-OF-MIND. CONTENT CAN BE DYNAMICALLY SENT BASED ON CUSTOMER SEGMENTS, LOCATION, AND BEHAVIORS. ALL FEATURES AVAILABLE VIA MARKETER-FRIENDLY DASHBOARD OR API FOR SYSTEM GENERATED MESSAGING.
NATIVE PUSH
ENGAGE AT THE RIGHT TIME AND PLACE
Xtify provides a flexible, easy-to-use environment for creating notification campaigns that engage app users at the optimal time and place. Marketers and publishers can target communications based on their business rules, current segmentation / CRM data and customers' behaviors including their current and historical locations.
YOU NEED XTIFY NATIVE PUSH IF:
- You want to easily integrate push notifications into your apps
- You want to fire messages using a marketer-friendly console or developer-friendly API's
- You want to send simple and/or rich push notifications
- You want to actively segment your user base using response and other CRM data
FEATURES
- Simple and rich (HTML) push
- Persistent notification inbox so messages don’t get lost
- Campaign, user and message-level tracking and analytics
- Cross-OS messages all in one place
- Out-of-the-box customer lifecycle / re-engagement tool
- Schedule based on user timezone
- Comprehensive frequency management
- Trigger based on actual user location
- Incorporate existing CRM data / segments
BENEFITS
- Easily integrate push messaging into your iPhone / iPad, Android, Windows 8 and BlackBerry applications to deliver highly-targeted and relevant notifications and understand push performance.
WEB PUSH
REAL-TIME, ONE-TO-ONE NOTIFICATIONS FOR YOUR MOBILE AND TABLET WEBSITES
Xtify WEB PUSH allows marketers to dynamically trigger content for display on their mobile websites based on the actions (passive and active) of the visitor. Without the complications of existing content management, ad servers or IT, marketers can shape the web experience to meet the needs of both the brand and the customer.
Messages can be prominently displayed on the user's screen with rich HTML content and configurable actions - at the most opportune times. Messages can also be saved in a message inbox within your web application so users can access your notifications when they are ready.
You need Xtify WEB PUSH if:
- You want to directly message your visitor about inventory or other ‘special events’
- You want to convert potential customers exploring your brand’s mobile website
- You want to create new monetization opportunities based on visitor behaviors, patterns and location
FEATURES
- Deliver website messages based on visit source, visitor behavior, location, and other meaningful attributes
- React to, and present content based on customer behaviors and marketer segments
- Dynamically present content using marketer console without IT involvement
- Easily add mobile-friendly content on non mobile-friendly websites
- Get immediate campaign-level analytics
BENEFITS
- Xtify WEB PUSH can be integrated into your mobile and desktop websites in minutes - empowering the marketer to modernize the way they communicate with their customers when mobile.
SMS PUSH
CONSOLIDATE YOUR MESSAGING TO ONE PLATFORM
Xtify SMS solution allows marketers to easily send messages to their subscription lists using Xtify's Marketer Console and APIs - providing a single interface and analytics for all mobile communication.
Broadcast messages are sent using the Xtify schedule and segmentation tools. Individual messages can be triggered using rules such as online and offline events (purchase, update) as well as location.
Xtify partners with your existing SMS aggregator - no change in provider required.
YOU NEED XTIFY SMS IF:
- You are using Xtify for native or web push, or Passbook
- You want the benefits of Xtify's marketer console
- You want to trigger SMS based on events
- You don't want to switch SMS providers
FEATURES
- Simple SMS configuration
- One platform for all push messaging
- Advanced targeting and trigger rules
- Robust analytics
- Compatibility with most SMS aggregators
BENEFITS
- Reach your customers using all available mobile channels from one easy-to-use marketing platform.
Are you an SMS aggregator? Contact us for partnership opportunities.
PASSBOOK
PASSBOOK MANAGEMENT FOR THE ENTERPRISE
Enable your customers with and without your app to keep your brand top-of-mind with Apple’s Passbook. Apple Passes can be configured to show on your customer's lockscreen at a specific time or even a specific location!
Create and configure Passbook coupons, cards, tickets and more directly from Xtify’s marketing console or directly from your CRM system using Xtify API’s.
YOU NEED XTIFY'S PASSBOOK SOLUTION IF:
- You want to keep your brand on the minds of your customers at all times
- You want to build a more dynamic and personalized relationship with each customer
- You want to significantly increase redemption rates and customer loyalty
FEATURES
- Complete marketer interface for creating Passbook templates and passes
- API's for enterprises who will generate Passes directly from a system event (for example, Reservation, Membership Card)
- Distribute Passes using Xtify's native and web push notifications, SMS, your own site, or even your display ads - all from one platform
BENEFITS
- Keep your mobile customer engagement all in one platform - add Enterprise-class Apple Passbook to your current Xtify Native, Web and SMS push communications.